A flexible and digital sales planning system for De Beers


The world’s leading diamond company, De Beers Group Diamond Trading required a bespoke system to support revenue growth and increased flexibility and extensibility for new products and services.

Entelect is designing, developing and implementing a custom sales planning system to support the product planning team’s adaption towards a more fluid and digital sales process.

The De Beers team needed to move away from the constraints of an age-old but rigid sales process and related planning system. The objective is to assemble multiple existing systems (product availability forecasting, future intake forecasting, allocation optimisation, customer data management, and order management) into a more cohesive and modern line-of-business platform.

The new system will also be able to manage a wider variety of supply contracts that present unique requirements, as well as an expanded De Beers product range into the future.

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